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Meeting #10 - Ulises’s NEW Vyral Marketing Daily Report Card

By Frank Klesitz on Jul 15, 2018

Beginner Client Journey - Ulises Vera (Chula Vista, CA) | Real Estate Agent
 
 
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Frank's Notes: Ulises secured $200 from the Boy Scouts of America today to sponsor his upcoming ice cream social event. It’s coming up soon in two weeks! We cover in this meeting his mindset change from 100% cold door knocking to now calling and working his database of relationships. He loves it. Most importantly, we spoke on the last meeting how I wanted to create a business card with his marketing plan on it. So, this week, I’m excited to announce the new Vyral Marketing Daily Report Card. On the front is the full Vyral Marketing Plan to stay in touch with your database (two helpful videos a month and one monthly direct mail item) along with calling the people who engage with your videos. I also added a strategy to break into a new target market (people you “Have Not Met”) by inviting people to events and to subscribe to your video e-newsletter, which at that point you would make them a “met” in your database. On this meeting today, we talk all about the New Vyral Marketing Daily Report Card and how we will be using this tool going forward to do more of what’s working. Ulises will work 5 days this next week, so I gave him 5 cards. He will complete one each day. It tracks his attempts, contacts, subscribers, and appointments set daily. The most important thing I want him to pay attention to is now “Subscribers” (how many people he adds to his database by getting permission from people in his target market to stay in touch with his two videos a month). Previously, he was focused only on “attempts”, and erroneously and felt bad when it was lower than normal – even when his contact rate was better and higher from his database! It’s time for Ulises to tie his emotional highs to contacts and subscribers, and no longer just attempts, since he is not purely cold door knocking anymore - which really is a numbers game. It’s now a relationship game, which is more of an art than a science, and he loves it.
Ulises homework for this week is to….
  • Research Dave Ramsey and his courses since we’re going to start talking about how to get his financial life in order so we can come up with a marketing budget
  • Look into interviewing one of the leaders with the Boy Scouts for one of his Vyral videos to bring value to his sponsor
  • Research OvernightPrints.com to print a monthly postcard for him to handout when talking to people – the people in our Vyral Marketing office will create the artwork
  • Complete the Vyral Marketing Daily Report Card each of the 5 days he will work this next week
  • Send an email to his database to invite them to the upcoming Ice Cream Social event in his farm – work with our team at Vyral Marketing to get that out

Join us for the next client meeting LIVE on Facebook

ABOUT ULISES: Ulises Vera is a real estate agent just south of San Diego, CA. He's been door knocking for 10 years selling 1-2 homes a month and is burnt out. He hired us to attract more business and to get his time back so he can spend more time with his family. Watch his journey as we guide him weekly to build a database, communicate with it, and work it for business so more homeowners in his past client, sphere, and neighborhood farm call him to list their home.

Client Journeys is a series where we meet weekly with a client to help them fully implement the Vyral Marketing Plan we teach in our 3 hour workshop. We broadcast each meeting live on Facebook. You’ll hear their desires, struggles, challenges, successes, and of course marketing tactics as they build and improve communication with their database for more business. We organize Client Journeys into three categories, so you can follow clients in your business stage. ADVANCED JOURNEY – Highly leveraged professionals focused on strategy, recruiting, team building, and marketing. (2) INTERMEDIATE JOURNEY – Successful rainmakers who work with many clients and have minimal time for marketing. (3) BEGINNER JOURNEY – Those just starting their marketing journey beyond cold calling and referrals. Join us as we personally guide a client on their journey to results. Watch all past shows on Facebook or on our website.
Frank Klesitz

Written by Frank Klesitz

Frank Klesitz is the CEO and co-founder of Vyral Marketing

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