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VIDEO OF THE WEEK: "3 Books That Will Change Your Life Today"

By Frank Klesitz on Nov 23, 2016


Congratulations to Vyral Client Eric Burch for having this week's video of the week. "3 Books That Will Change Your Life Today" scored a 22/22 on our perfect video checklist. Eric's video strives to provide value to his database in relation to real estate and in a larger sense as well and as a result he earned video of the week. 

See below how Eric scored a 100%:

Ideal Videography (10 points)
Is the audio clear and strong? Yes
Did you record 16:9 widescreen at least 720p? Yes
Does the video and the audio sync (lips match voice)? Yes
Are you off-center in the frame for graphics (rule of thirds)? Yes
Are you zoomed in to fill 1/3 of the frame? Yes
Are you looking slightly up or directly at the camera? Yes
Did you remove all background noise? Yes
Did you remove all background light (i.e. close the window)? Yes
Do you have a light source shining on you (ideally outdoor)? Yes
Is the background simple as not to distract from the message? Yes

Ideal Presentation (8 points)
Is your video under 3 minutes in length? Yes
Did you introduce yourself and what you do first? Yes
Did you state the point of the video second (and the benefit)? Yes
Did you give a quick call to action third? Yes
Are you enthusiastic in your presentation (show emotion/smiling)? Yes
Are you conversational and not obviously reading a script? Yes
Do you look at the camera the entire time? Yes
Did you share 1 specific, clear idea (ideally Q&A)? Yes

Ideal Editing (4 points)
Are the video transitions smooth? Yes
Did you include a brief animation logo introduction? Yes
Did you include graphical text on key points? Yes
Did you include your contact information on a lower third? Yes

Frank Klesitz

Written by Frank Klesitz

Frank Klesitz is the CEO and co-founder of Vyral Marketing

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