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May 31, 2016

GATHERED TESTIMONIAL OF THE WEEK: How Kurt and Amanda Made Home Buying Easier Than Van Ever Expected

We'd like to congratulate Vyral Client Kurt Duffeck in Cedar Park, TX on a great customer success story we gathered for him to add to his website. Listen to this 1 minute interview we conducted over the phone with his client.

“I’m a first time homeowner so I didn’t really know much, but he was very helpful, very sweet about me being a noob. He helped me through the process. I mean, he got me connected with Amanda and they both were available to me when I needed, and they answered all the questions that I had if I had any. And even told me what I needed to be thinking as well. I just KNOW that my process was a lot easier than anyone has ever made me believe that home buying was going to be.” -Van, Buyer

First time here? Download the video marketing plan we recommend or request a complimentary marketing strategy session to visit about working together.

New Client Welcome Linda Chu

Linda Chu is among the top producing real estate brokers in the country. Linda has managed to master every aspect of real estate. Prior to being a real estate broker, she was a successful property developer throughout San Francisco Bay Area. Simultaneously, she was running a real estate finance company. With her well-rounded experience in all areas of the industry, Linda prides herself on being an one-stop-shop for buyers and sellers. She has combined her dedication and experience to making a giant footprint in the high-end luxury market. Her ability to listen and understand her client's needs has allowed her to continuously achieve her client’s goals and expectations. Her personable and professional character allows Linda to build and maintain solid relationships, which explains why her business has grown mostly from referrals and repeat clients. Linda has a background in engineering. She has a Master's Degree in Electrical Engineering from the University of Southern California. (Go Trojans! Fight on!) Linda worked in the high tech industry after she earned her Master's Degree. Her favorite companies to work for are Intel Corporation and Fairchild Semiconductor. Linda is passionate about real estate and charity. She now owns two real estate companies and she is a licensed real estate broker, mortgage broker and notary public in the state of California. She has extensive knowledge and experiences in both the real estate and mortgage business. Linda is currently hiring new talents and agents who have passion in real estate to join her company. You can learn more about Linda here.

Vyral: Linda, how did you hear about us and what motivated you to call us?

Linda: I heard about you guys from Willie Miranda, a client of yours.

Vyral: Summarize where you’re at with your business right now. What are your business goals for 2016?

Linda: I was doing part-time real estate before, but I’m doing full-time real estate now. I definitely want to get more business and I think video marketing is going to be very effective so it’s something I want to try.

Vyral: Why hire us? Why not do this yourself?

Linda: I always like to hire professionals. It’s just like with FSBO’s, we don’t recommend people to sell homes themselves.

Vyral: What results do you expect? What does success look like to you with the Vyral Marketing program?

Linda: I was doing real estate part-time, so I haven’t been doing a good job keeping in touch with my past clients or sphere of influence, I just never really had time to call people or talk to them. I think this would be a good way to connect with them, with video twice a month.

First time here? Download the video marketing plan we recommend or request a complimentary marketing strategy session to visit about working together.

May 27, 2016

Vyral Marketing Client Message

RE: Summer 2016 Magical Seller Lead Generation Email


Vyral CEO
Frank Klesitz
For those of you in real estate, I wrote a special email to send to your entire database right away.

We’re enjoying a record year in real estate sales with a six to eight year run up in prices.

The Federal Reserve is very serious about raising rates when they meet in June.

I took this opportunity to write a direct offer email to go out immediately to your entire database so people start thinking about their home value.

You’ll want to send them to a website to request their free home value report online. Here’s an example.

You can also direct mail this as a letter to your “farm” or boost it as a post on Facebook.

I know these direct offer emails have been very popular to send out 2-3 times a year. These emails have, without question, generated hundreds of listing opportunities.

(For those of you who follow Gary Vaynerchuck, this direct offer email is the ‘right hook’ to your video ‘jabs’ for your database. Read more here.)

IMPORTANT – You must get this email out within the next 2 weeks so it makes sense - so act now!

Ask your Client Manager to send it for you. Make sure we have all your latest email addresses in our system so the most people see it.

When you receive your email proof, please test the links to make sure you receive the leads when people register.

If you’re not in real estate, let’s visit about what direct offers work in your industry to spike immediate action.

Reply to this email and we’ll visit.

So without further delay, here you go!

FROM: Your Name

SUBJECT: (Area) Summer 2016 Home Price Update

Clients and friends,

I have an important update for you about the value of your (area) home.

If you’ve been following the news, the Federal Reserve is likely to raise interest rates when they meet on June 15th.

It’s been all over the news these past few weeks.

This makes it more expensive for people to own a home by raising their mortgage payments.

It also decreases your pool of buyers thus lowering your home value.

Further, after a 6-year record run up in home prices since the 2008-2009 recession, this may be the last year to get the maximum price on your home sale.

It’s likely we’ll see a market correction next year.

Here in (area), we’re still seeing neighborhoods with very tight inventory. This means if you list your home for sale, it will sell quickly and possibly above asking price.

In other neighborhoods, sales are slowing down. Home prices are lower than they were last year, or leveling off.

I write you because this summer is the best year to sell your (area) home to get the maximum price.

If you are thinking about selling your home, I have a special gift for you…

I purchased all the recent (area) home sale data and put it on my website for you – for free.

You can find out what your home is worth right now based on your neighbor’s recent home sale price.

Want to know what your home would sell for today?

Enter your home address here to learn what price your (area) home is worth.

(Yes, I paid money for this and it’s free to you. It’s the same information we as Realtors use to determine your initial asking price.)

Now, it’s an estimate. There are more factors - such as your kitchen, bathrooms, and improvements - that will certainly effect your final sales price.

If you’re thinking about selling your home, call me at _____________ or reply back to this email.

With a few questions about your home, I’ll fill you in on what price it will sell for today at no charge.

We’ve worked with many home buyers recently and know exactly what people are looking for in the hottest homes.

My estimates are right on the money.

And not to worry - if you’re thinking about buying a new home, I’ll share with you the areas in (area) where home prices are now more affordable.

You may be able to live in a nicer area you previously thought unaffordable.

I can also help you secure a low, fixed rate mortgage without junk fees with a minimal down payment.

I’ll put you in touch with my best preferred lenders.

Anyway, I write you since we’re coming up on the hottest home selling season we’ve seen in years.

Our economy is normalizing, interest rates are rising, and pent-up demand following the 2008-2009 recession is less.

This is the summer to sell your (area) home.

So, I invite you to find out what your home will sell for with my free home value report tool. It’s free to you.

You can also reply to this email or call me at ___________. I’m happy to answer any questions you have about (area) real estate.

Until then, have a great week and I’ll talk to you soon.

Your Name
Your Phone
Your Email

Let me know the results you see from this email. It will drive plenty of registrations for you to follow up with – make sure you have time or staff set aside for the work!

Have a great weekend and thank you for being a client!


Frank Klesitz, CEO
Vyral Marketing

May 26, 2016

VIDEO OF THE WEEK: Our New Announcement with Keller Williams

We'd like to congratulate Vyral Client Debbie Wicker in Loudoun County, VA with the best video of the week, scoring 21 out of 22 points (95.5%) on the perfect video checklist.

Ideal Videography (10 points)

Is the audio clear and strong?
Did you record 16:9 widescreen at least 720p?
Does the video and the audio sync (lips match voice)?
Are you off-center in the frame for graphics (rule of thirds)?
Are you zoomed in to fill 1/3 of the frame?
Are you looking slightly up or directly at the camera?
Did you remove all background noise?
Did you remove all background light (i.e. close the window)?
Do you have a light source shining on you (ideally outdoor)?
Is the background simple as not to distract from the message?

Ideal Presentation (8 points)

Is your video under 3 minutes in length?
Did you introduce yourself and what you do first?
Did you state the point of the video second (and the benefit)?
Did you give a quick call to action third?
Are you enthusiastic in your presentation (show emotion/smiling)?
Are you conversational and not obviously reading a script?
Do you look at the camera the entire time?
Did you share 1 specific, clear idea (ideally Q&A)?

Ideal Editing (4 points)

Are the video transitions smooth?
Did we include a brief animation logo introduction?
Did we include graphical text on key points?
Did we include your contact information on a lower third?

First time here? Download the video marketing plan we recommend or request a complimentary marketing strategy session to visit about working together.

EMAIL OF THE WEEK: Don't Miss Our Free Movie Night

We'd like to congratulate Vyral Client William Bustos in Salt Lake City, UT for a having the best performing topic this week, achieving a 26% open rate and a 8% click rate. Great job,  William!

Take a look back at all the emails sent out for clients this past week:

Sean Hellmann - "How Can You Add Value to Your Albuquerque Home?"

Lori Adams - "Our Three Tips to Sell for Top Dollar"

Bill McCoy - "A Total Seller’s Market in The Lee’s Summit Area"

Robert Mack - "Don’t Hire the Same Agent Twice!"

Clayton Gits - "Congrats to Our Unsung Hero James Howard"

Saul Zenkevicius - "What’s Your Bottom Line When Selling in Chicago?"

Andy Sachs - "How Much Should You Be Paying in Commission?"

Amanda Howard - "Huntsville Small Business Spotlight: Yellowhammer Brewing Co."

Joshua Stern - "What Not To Do When Selling in Salt Lake County"

Rhonda Sher - "How to Up Your Search Game on LinkedIn"

Brett Tanner - "Buy Brand New or Resale in Phoenix? Consider the Incentives"

Joy Daniels - "Urgent Mortgage Update"

Dan Rochon - "Is Now the Time to Get Your Real Estate License?"

Dan Jones - "Avoid the Pitfalls of Hiring the Wrong Buyer’s Agent"

Jill McNamee - "How to Hire the Right St. Croix Real Estate Agent"

Stephanie Crawford - "What Do You Need to Know About Appraisals?"

Windy Ruffini and Traci Mayes - "What 4 Criteria Determine Your Buying Power?"

John Fagan - "What Does the Silicon Valley Housing Market Look Like?"

Kathy Lamb - "Keep Your Family Safe With These Simple Tips"

Rick Bowal - "How Our Guaranteed Sale Program Works"

Kelly Cook - "Why Zillow Is Wildly Inaccurate"

Dan Holt - "Springfield Is in a Hot Seller’s Market"

Larry Martin - "What Happens After Your Grand Rapids Home Sells?"

Dale Ross - "Which Way Is the Value of Your Home Headed?"

Greg Ismay - "Should Raleigh Be Worried About Another Housing Bubble?"

Sean Goerss - "Why Professional Photography Is Important for Sellers"

Jessica Sanders - "Using Survey Scripts to Effectively Prospect"

Jennie Wolek - "We’re Giving Back in Tulsa with Keys to the City"

Jennifer Smith - "Keep All Goals in Mind When You Get Multiple Offers in Austin"

Angel Garcia - "An Imperfect Home Is No Reason Not to Sell in California"

Erik Hatch - "Hatchstock Is Coming Soon!"

Misty Soldwisch - "We're Looking for Top Talent in Central Iowa"

Chip Hodgkins - "Old Sellers, Young Buyers Clash in the Syracuse Market"

Susanne Casey - "Open Houses Are Still a Valuable Tool for Sellers"

Lee Garland - "Do You Know What Home Warranties Cover?"

Ryan Smith - "How to Buy and Sell at the Same Time"

Adrienne Lally - "Raising Your Personal Income in 2016"

Todd Martin - "Eight Ways to Win Your Dream Home in Louisville"

JP Pirtle - "Wanted: Honest, Loyal Maintenance Professional"

Matt Barker - "How Should You Choose the Best Offer?"

Alan Kushmakov - "Three Reasons to Hire a Buyer’s Agent"

Dave Silva - "Our Sale Guarantee Sets Us Apart"

The Lenard Team - "The Questions You Need to Ask Before Hiring an Agent"

Phil Belonger - "Don’t Pay Two Mortgages When Buying in Denver"

Jayson Sidhu - "The North Delta Real Estate Market Is Starting to Shift!"

Brad Korb - "How to Spend Wisely on Upgrades When Listing in LA"

John Hatch - "Get the Most from Your Real Estate Transaction in Today's Market"

Shannon Rollings - "The Hidden Gem of the CSRA"

John Simmonds - "How Quickly Can You Close a Jupiter Home?"

Stephanie Evelo - "Is It Better to Buy Than Rent in Indianapolis?"

Gary Raze - "How to Properly Sell Your Eugene Home"

First time here? Download the video marketing plan we recommend or request a complimentary marketing strategy session to visit about working together.

We're Excited to Launch Marjorie Dick Stuart

Vyral Client
Marjorie Dick Stuart
Over 35 years ago, Marjorie packed up her yellow Toyota Celica, and with $2,100 in her jeans and a cardboard box of Rolling Stones albums in the back seat, left Levittown, Pennsylvania and hit the road for Washington D.C. Finding a job was frustrating. Back then, restaurants hired only men as servers and women as cocktail waitresses. Never one to take ‘No’ for an answer, Marjorie grabbed an ad for a waiter and marched into the Top of the Town restaurant at the Prospect House in Rosslyn. She challenged the manager to watch her prepare a meal table-side far better than any of his waiters. Marjorie got the job! Marjorie’s ability to improvise and adapt an approach to accomplish results worked like magic as she launched her real estate business in 1980. The typical agent makes two or fewer sales a year. In her first 12 months, Marjorie sold 19 properties. She has continued to champion hundreds of buyers and sellers ever since, as each client’s "game changing" competitive advantage.
Vyral Coach
Lexi Armburst

She also recalls spending time as a young girl at her grandfather's art gallery on Sansom Street in Philadelphia. The rich tapestry of ideas and expression surrounded and fascinated her. The experience instilled a sense of perception that enables her to see things from more than one perspective.Her passion for discovery launched her travel to some of the world's most intriguing places...trekking across Europe and Israel as a teenager; sailing the British Virgin Islands; running away to Tahiti to marry Bill and swimming with the sharks and stingrays in Bora Bora.

Marjorie's adventurous spirit is exemplified by her unorthodox choice of pets. Spike, her Chinese water dragon, lived to be fourteen, a grand old age and near record for her species. She survives as Marjorie's "marketing mascot". Lost Marjorie's number? Google "real estate agent with pet lizard" and you'll find her! Bill and their son, Rhett were infected with Marjorie's enthusiasm for exotic creatures during their family expedition to the Galapagos...sighting penguins at the equator and stumbling upon giant tortoises mating in the bushes.Not only does Marjorie "think outside the box," that's how she lives, not compartmented in silos. Her life is messy and she likes it that way. It's a fast-paced, happy blend of work and play.

It begins with family. Marjorie's husband is her business partner and Bill's daughter Cass works with them. She bumps into friends and neighbors (many are clients) dining at La Piquette and standing in line at the Uptown. The houses she sells are usually just around the corner and Marjorie conducts business from wherever she may be on the planet. She always loved to travel and never watched sports, until giving birth to a son whose first word was "ball." Now, Rhett's biggest fan is on the road to cheer his pitching and occasionally negotiate a contract between innings. Few things provide Marjorie (don't call me Grandma) more pleasure than spoiling Bill's four grandchildren.

Marjorie’s success is characterized as more than just business as usual. Intuitively, she knows the best solutions aren’t always the obvious ones. In emerging as Cleveland Park’s “favorite agent,” Marjorie quickly earned a reputation as a professional with extraordinary skills, sharpened by each experience; whose real estate practice is driven by the value of immediate action and commitment to relentless advocacy, essential to each client’s success.



May 25, 2016


John McMillan: Alright, John McMillan here with another employee spotlight hangout. Today, I have one of our San Diego employees, Andrew. How’s it going, Andrew?

Andrew Alix: It’s going very well. Thank you very much for having me John.

John: So we are still coming up with a name for Andrew’s position, but he is basically the direct trainer and I don’t know, supervisor, manager of the client managers, whose name might change as well. So, it’s kind of a position and you been doing it what, two, three weeks, like pretty much full-time at this point?

Andrew: Probably two, three weeks, in some capacity, at least six probably. But yeah, transitioning out of the sales consultant role into this particular role to try and work with the client managers and try to help them out with basically every facet of their job.

John: Cool. So it’s just kind of another support that we’re putting in there for that role, which I think will help kind of bring these guys to the next level. So Andrew, why did you join Vyral Marketing in the first place?

Andrew: That’s a good question. OK, well, I’ll start from the top there. Scott Sillari who is our VP of business devolvement, is my cousin. For those of you who know him, we look very similar, we kind of talk very similar. I think yesterday we were actually finishing each other’s sentences in a very bizarre way. So he and I used to live together in Washington D.C. He left D.C. to come out here, and found Frank, and ended up at Vyral and has been working here for a couple of years, doing very well, helping the company grow. He told me about the opportunity to come out here and work with him in his sales department and new business department, so I kind of took a leap of faith to trust my cousin and come out here and join Vyral, like I said in the sales and consulting role, onboarding new clients. So I had done that with them for about 5, 6 months, and then a few months ago worked with Frank to kind of realize the fact that we definitely need somebody in this position that I’m currently occupying, which is how I”m in the position that I’m now now. But basically came from D.C. because Scott recruited me.

John: Cool. OK, so I’m going to ask for a couple different first impressions here. So you first impression of you know, Vyral, meeting Frank and all the people in San Diego, and then, you were recently in Omaha a few weeks back, so your first impression of coming into this environment.

Andrew: So my first impression with meeting Frank and the San Diego crew was actually when I was still working at my old job back in D.C. I had been putting on a conference in Austin, Texas and Frank and Scott flew me in from the end of that conference to come check out Vyral in San Diego. I would say probably the thing that jumped out most was Frank trying to basically sell me on San Diego, which involved taking us out to lunch and then promptly jumping in the ocean immediately after eating lunch like a maniac, telling Scott to hold his shirt and shoes, and then he ran into the ocean. That was probably my first impression. But it was good, it was solid. It was very different than what I’m used to, or what I had been used to before in my professional career, which was a lot of ‘show up, work your cubicle, do your job, go home, leave everything’ 9-5 type of thing. The reason why I was interested in doing this job was because of the impression that they gave me, which was that this is a place where you’re going to be able to build something and you’re going to have opportunities available to you. We’re going to listen to what your ideas are and you’re going to be able to make them grow. And that was basically my first impression of San Diego. The reason why we came out to Omaha was because it was like our initial idea for ‘hey, some of us should go to Omaha to do a training.’ Because initially, this was basically about doing a sales training for the coaches to see if they could sell additional services, but then it basically turned into a different type of training, which was basically client relationships. So Scott and I flew out to Omaha....and what was my first impression with the Omaha office? Well, younger. A little bit younger than what I am used to, but it’s a good thing, because there was a lot of excitement and energy. And I was very nervous; I had never trained people before, but basically we came up with a curriculum to try and work with everybody, try and pass as much information as we knew was correct. While we were doing it, I felt kind of like ‘oh God, I hope they’re taking this on,’ but they were, and they were hungry and enthusiastic in a way that I was not prepared for, and I was surprised - pleasantly surprised with the enthusiasm that I found in Omaha.

John: Cool, that’s awesome. Alright, so, where do you think you’re headed with your career at Vyral?

Andrew: Well, that’s a really great question. I mean, I sit next to Frank, which means there’s constantly new ideas being dripped on me every single day. I would say for the foreseeable future, I would like to continue working with the client managers, that position, because of the feedback they’ve given me, they seem to enjoy working with me and I certainly enjoy working with them, trying to work with them on sort of their leadership training, client management strategies, and things of that nature. So I’d like to continue doing that. But ultimately the San Diego office is the business development office, so you know, as much as I enjoy the training, some sort of way of building that into new business would be somewhere where I’d like to go, particularly in trying to help us get into new industries.

John: Cool. Alright, great, so what have you learned since working at Vyral? And I’m sure you’ve had a lot of the breakthroughs in your mindset, like working directly with Frank.

Andrew: What have I learned since working at Vyral? Well that’s a good question. I think I’ve learned a lot. I wasn’t in marketing when I took this job. I was an event planner. Before that, I was in higher education lobbying in D.C., so I did a lot of jobs where I spoke and dealt with people and had client relationships experience, so that always existed, but I hadn’t done marketing before. I had a vague idea, and so what I’ve learned so far is the necessity but also relative simplicity of what is required of people to market their business and get there and see results. We talk about it all the time when we’re trying to bring on a new client, which is nothing we do here is rocket science, but what we do we do very effectively, and systematized in a way that brings great value to people who work with us. So anyway, I guess the answer to the questions is I’ve learned a lot about marketing, I’ve learned a lot of about entrepreneurship, which again is something I had no experience with coming from D.C. I mean, in D.C. I was working with major organizations and institutions that have been around for some hundreds of years. So working for a company that is what, 6, 7 years old at this point that primarily deals with people who are their own personal entrepreneurs is a completely separate skill set and a completely separate mindset than what I was used to.

John: Cool. Alright, so you kind of touched on a lot of these, but what are the big differences here with Vyral as opposed to your last employers?

Andrew: So, I used to work for a professional association of marriage and family therapists, and I was their in-house event planner. It sounds extremely specific, and it was extremely specific, not that there’s anything wrong with it, I actually very much enjoyed working for them. It was a great organization with great people there. But what is very clear when you come from an organization like that or an environment like that is you are constrained by the limitations of the position, the limitations of the organization and their flexibility to allow you to take on more work and more responsibility. So, at that organization, I did my job, I think I did it pretty well, and I always liked to think I could bring something to the table with new ideas; I was still relatively a new person there, relative to everyone else at the company, but their flexibility and their ability to take in new ideas and run with them was very limited. Before that I worked for a higher education institution and they were even more constrained. And so the difference in the environment was here - and this is what I recognized when I met Frank and Scott and everything in California - was the ability to have the flexibility, was ‘hey we want you to come here and do this job but if you have a different idea, we’ll run with it. Show us that it works and you can own a whole new division here.’ You know, I was watching Leah and Lindsey create the advertising program, which was they took the initiative to study and learn how to do it and do it really well, and now they own that entire division within the company, which was not something I had seen before. You hear about it, but I was first exposed to it here. Anyway, that’s the major difference.

John: Cool, OK. So, what can we be doing better as a company?

Andrew: What can we be doing better as a company? Well, I think a major - and I may have blinders on just because of where I am just saturated with this - but where we can do better is with the exact reason why we kind of created my position, which is to train and bring people up to speed, particularly new hires. That process hasn’t really been created yet and we’re working with some really great people to try and develop some training material so that as we continue to expand, or if someone leaves us and we have turnover from within, we need to make sure that we can bring someone on quickly and efficiently and train them appropriately. Right now it’s not quite there, but again that’s one of the responsibilities that I have here. It is a cop-out to say that one of the things we need to make better is the work that I need to do? I feel like that’s a cop-out but I’m going to take it.

John: Well, I get it a lot - training. That’s one of the things that I hear a lot on these. Alright, let’s talk about the people at Vyral. What do you like about working with them?

Andrew: Well, what I would say what I like about working with people here at Vyral is, it goes back a little bit to what I touched on when I went out to Omaha, which was they’re young, they’re enthusiastic, the people that I’m talking to mostly, the client managers, are very excited about their position. They’re excited about the opportunity they have there, they’re excited about the fact that they manage clients and they have all these opportunities for growing their team and learning. They impress me more and more because I get to have one-on-one meetings with all the client managers every single week. They continue to impress me in a way that I’m not expecting, and they often take my feedback with less of a cynical point of view that I feel like I might if I was in their position, if someone was Skyping me ideas about how I should do my job better. They sincerely seem to take that criticism and those ideas that I have, and implement them, and are enthusiastic to get back on the phone with me. I don’t know if I was their age a few years ago and I was in that position if I would be as gracious.

John: OK. Any memorable moments that you’ve had while working at Vyral?

Andrew: Lots already, I can say that. Definitely coming to Omaha is a major one. Being introduced who I had only seen through a computer screen was great. Meeting you, meeting the team in person was huge. Memorable moments, I’d say Omaha is definitely number 1, and then I would say when we went down to Florida a few months back to go to Tony Robbins was pretty amazing. We went with a few client managers, a couple people from San Diego, Frank, and that was an experience I wasn’t expecting, but it was very very good, and it was actually my first chance to meet some of the Omaha people outside video conference, so that was really excellent. I’m really excited because we actually have five people from Omaha joining us in Las Vegas in a couple weeks for a mortgage event. I’m not going to be there for the full event, but for the three days that I am there, I anticipate that being a really good one, because I’m excited for those people to meet some of our clients and potential clients in person.

John: Cool. Alright, so, honest to God, I ask people who are thinking about working here ‘hey did you watch those employee spotlights?’ and they do, so what do you tell those guys that are thinking about working at Vyral?

Andrew: People that are thinking about working for Vyral?

John: Yeah, what do you tell them about this job?

Andrew: That’s a good question, because I did tell someone, because I did hire my replacement here. So, I guess I’ll have to say what I told her, which is that it is a different work environment if you’re used to something very run of the mill, 9 to 5, that kind of thing, like a very traditional model. If you’re used to that, this is going to be a shift and a change in probably a good way for you. It’s going to challenge you to take on more responsibility and hold you to the things you take on to make sure you are being successful with them. So, I would say it’s challenging, it’s different, it’s exciting. So if someone was, let’s say someone who was looking to become a new client manager or someone who is looking to become a graphic designer or whatever in Omaha, what I would tell them is as somebody who has spent about a decade in a very traditional office environment of corporate structures and needing approval for implementing your ideas and kind of holding onto that idea that if I just do a good job, all of my work will be rewarded eventually - coming from that world, this is something that’s far more exciting that holds far more promise, and I feel like I’m in much more control of where my career is going right now than if I went a more traditional career route. So that’s something that I think not everybody understands, and I try and impart that wisdom into the people. I mean, I keep saying ‘if I was their age’ but they’re only like 5 or 6 years younger than me, but still, those 5 or 6 years are huge, like I made some pretty big career decisions when I was 22, 23, 24 that weren’t necessarily the best ideas, but yeah anyway, that would be my message to that person that was thinking about it.

John: OK. So who should not work at Vyral? You know, what are personality traits that of those people?

Andrew: Oh boy. Who should not work at Vyral? I would say somebody who is just looking for a paycheck, who doesn’t want to expand their role in whatever they get hired for. So, I mean, honestly you can get hired for any one of the positions here. Let's say you get hired as a project manager, and if your expectation and what you want out of that job is to show up, do the work, and collect your paycheck, and go home, and just do that without any expectation of personal growth, personal development, if you don’t want to attend conferences, if you don’t want to learn about the businesses we work with, if you don’t want to learn about what makes an entrepreneur successful and how to relate to them, if you don’t want to get on the phone with our clients and act as a consultant and talk with them about their product and their business and how to make them do better business - if you don’t want any of those things, you could do the work that we offer anywhere else, OK, but, the opportunities that we have here are for people who are curious and want to grow themselves professionally, and want to invest in themselves through their work so they become more valuable here or in their future career.

John: Cool. Well that was great. Thanks Andrew.

Andrew: No problem, thank you John.