Here's a quick tip today to spike seller lead generation from your list...
The consumer wants a competent real estate agent who uses Zoom or Facetime to help them value their home. They also know that online calculators are inaccurate.
In January, we sent out a seller lead-generation email for our clients that addressed this modern pain point.
Joy Daniels runs one of PA's top-selling real estate teams (Janice is her sales manager). Their team sold $124.9 million in 2024 (377 units).
They were not getting good results from their database with canned software drips; in fact, it was silent. To fix this, we sent out a long-form, custom-written home value lead generation email that entered the conversation going on in the consumer's mind.