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Mike LaFido's 2024 Marketing Plan to Set Luxury Listing Appointments

By Frank Klesitz in Webinars on Jun 1, 2024

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You'll learn the 3 things I do to consistently schedule listing appointments with affluent homeowners about selling their home

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I’ve made my entire living listing luxury real estate in Chicago. The reality is it takes about the same amount of work to get a luxury client, but the commission earned for your work is so much greater.

The key is getting those luxury listing appointments in the first place. It’s about picking an upscale target market, proper luxury positioning, having a luxury plan of action, and deep market competence of what’s listed for sale. It’s all about demonstrating your knowledge to an affluent and educated seller. I want to show you how I do it so you can model my approach that works.

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