Listen to his mastermind group introduction:
I’d like to introduce you to David Pannell, who will be with us at the Fall Mastermind.
He started in the Marine Corps, then law enforcement, then as a buyer’s agent, listing agent, and now he works in the probate niche, mostly by referral.
He’s getting business from YouTube, where consumers are going as the first point of entry when they need help, and get this, he’s the one to refer business to the attorney!
If you’re interested in learning the probate niche, David will share his insights with you.
Make sure to connect with Laurel Starks, who specializes in the divorce attorney niche – the two are very similar. Lots of B2B attorney referrals. She was at our Spring mastermind.
David wants help with scaling his staff to reduce the business’s dependency on him. He’s very interested in hiring virtual assistants (seems to be a common theme!). If you have insight on that, please talk to him.
Thanks for coming David – see you soon!
Frank
AI Summary Notes
David's Introduction and Business Background
- Frank Klesitz introduces David, mentioning the upcoming fall mastermind in San Diego on October 2-3.
- David expresses excitement about the boat cruise and shares his connection to San Diego, having graduated from Marine Corps boot camp there.
- Frank and David discuss the Marine Corps boot camp experience, including the challenges and the impact of seeing warships and aircraft.
- David talks about his journey into real estate, starting as a buyer's agent in 2006 while still trying to become a police officer or Secret Service agent.
Transition to Probate Real Estate
- David explains how his real estate career evolved, moving from a buyer's agent to a listing agent and eventually specializing in probate.
- He mentions receiving a recommendation from a judge to be a receiver in probate court, a significant milestone in his career.
- Frank and David discuss the nature of David's business, which is heavily reliant on attorney referrals and probate work.
- David shares that he is on track to do around 70 deals this year, emphasizing the high quality of life and income potential in his niche.
Marketing and Lead Generation Strategies
- David talks about his marketing strategies, including sending mail, inbound calls from online activity, and leveraging YouTube.
- He mentions hiring Frank's team to help leverage his time more effectively.
- David discusses his niche marketing approach, focusing on probate and sponsoring attorney lunches.
- Frank and David discuss the importance of being the first point of contact for probate-related searches, similar to how Zillow positions itself in the real estate market.
Coaching and Mentorship Opportunities
- David mentions starting a coaching program during COVID-19 and writing a book on his niche strategies.
- Frank introduces Laurel Starks, who has built a successful coaching company working with divorce attorneys.
- David shares his experience with sponsoring events for attorneys and the referral network among different legal specialties.
- Frank suggests that David could become a certified probate sales specialist, similar to how Laurel is a certified divorce real estate expert.
Overcoming Personal Challenges and Building Relationships
- David expresses his biggest challenge: relying on other people and his preference for working alone.
- Frank shares his own experience of working from home and suggests meeting Dave Zinsky and Josh Cunningham at the mastermind for advice on hiring virtual assistants and leadership.
- David mentions his past experience with Dave Zinsky in a GGMS mastermind and his current business strategies.
- Frank encourages David to build relationships and learn from others at the mastermind.
Builder Relationships and Market Strategy
- Frank and Raymond discuss the importance of builder relationships in Raymond's business.
- Raymond mentions working with two of the biggest builders in the area and having relationships with about a dozen builders.
- He explains how builders refer clients to him for selling their homes while they build new ones.
- Frank suggests creating a YouTube channel for builders to showcase their work and attract more clients.
Vision and Goals for the Future
- David discusses his vision for his career, focusing on teaching his children the principles he has learned over the years.
- He shares his plans to build a capital business and lend money to friends and family for investments.
- David talks about the importance of raising good kids and living a balanced life.
- Frank and David discuss their shared values and goals, including personal development and storytelling with their children.
Final Thoughts and Excitement for the Mastermind
- Frank thanks David for attending the mastermind and expresses excitement about the upcoming event in San Diego.
- David shares his interest in attending the Marine Corps boot camp graduation ceremony and its impact on him.
- Frank and David discuss the public nature of the graduation ceremony and its potential to inspire attendees.
- David suggests incorporating the boot camp graduation into future mastermind events, highlighting its significance and impact.
